That BMA Rep was a twonk, notice he trotted out the Neurotransmitter line, whils utterly forgetting to mention that Caffiene works in exactly the same way. I also loved the blatant shoehorning in of 10 & 12 year olds are trying E-cigs - he did forget to mention that they also try ciggies, masturbation, alcohol and being rebellious little arseholes.