The more I learn about all this the more I think that the limit of flavours is the secret assassin in all this. I can live with sub 20mg/ml juice, 2ml tanks, and the restrictions on where you can use devices, but if I am limited to cigarette flavours then that is gonna be a problem for me (of course I can see ways around this). Why can't they think intelligently and restrict the advertising for the 'bubblegum' flavours, rather than just outright ban them.