Absolutely right, hit the nail on the head.
Nic salts are absolutely perfect for people quitting smoking thanks to the way they replicate the nic hit from a cigarette however, in a pod system, they need 40-50mg at least. And that is what has made the JUUL so successful in North America with newbie vapers. And why PAX won't even consider releasing the JUUL again in the EU now because they know that 20mg JUUL pods would be a waste of time.
I equate 20mg nic salt to the equivalent of 6mg freebase nicotine. It's not enough for the nicotine dependent in a pod system. I vape 20-35mg salt at 35W with a 0.5ohm coil quite happily. But that won't work for a newbie.
Hell when I first started vaping I was vaping 36mg freebase nic
And that wasn't all uncommon back then