Tpd advertising ban

[ned]

youtube,google,ebay,paypal all connected and all getting pay offs/tax breaks to clamp down on vaping,

wait and see

 

[dw1986]

It's in the definition of an E-cig, however my reading of the rules on advertising says that as long as it's non commercial, Informational or instructional then it will be fine - Plus Youtube isn't hosted in the EU so they can't force them to take things down...

So I can break down information on something, I just can't provide an opinion on it....

 

[Tubbyengineer]

So I can break down information on something, I just can't provide an opinion on it....

Nope - an opinion IS information, What you can't do is advertise. Advertising would be something presented in a commercial context - "Here's the Latest offering from Shitee Vape Ltd, the TPD200,Your's to buy for 12 monthly payments of just £100, Availaible in precisely one boring colour and with a plethora of non features such as; Durable plastic body, real aluminium connector, Extra high quality vent holes and handy plug and play feature (Only available on limited edition model - which is not available to buy in the shops). Hurry, this price is only available for a limited period of the first three seconds you spent listening to this.".

Whereas if you were to sit and describe the device, who made it, what features it had, how it works, what your experience of using it was, then say whether you thought it was value for money. You could even likely get away with saying you bought your's from XYZ.com as long as you present it simply as information on where you bought it from. That would be a review - not an advert.

 

[ned]

thing is whos going to make shit after the tpd

 

[lorraineh46]

Anybody got an opinion on the Commission Implementing Decision on the technical standards for the refill mechanism of electronic cigarettes.

 

[dw1986]

Nope - an opinion IS information, What you can't do is advertise. Advertising would be something presented in a commercial context - "Here's the Latest offering from Shitee Vape Ltd, the TPD200,Your's to buy for 12 monthly payments of just £100, Availaible in precisely one boring colour and with a plethora of non features such as; Durable plastic body, real aluminium connector, Extra high quality vent holes and handy plug and play feature (Only available on limited edition model - which is not available to buy in the shops). Hurry, this price is only available for a limited period of the first three seconds you spent listening to this.".

Whereas if you were to sit and describe the device, who made it, what features it had, how it works, what your experience of using it was, then say whether you thought it was value for money. You could even likely get away with saying you bought your's from XYZ.com as long as you present it simply as information on where you bought it from. That would be a review - not an advert.

Excellent, thanks for clarifying that tubby, business as usual at that end then hopefully

 

[lorraineh46]

Anybody seen thie document on the proposed refill mechanisms for electronic cigarettes issued by the European Commission

 

[Mawsley]

Excellent, thanks for clarifying that tubby, business as usual at that end then hopefully

To be fair, opinions about the definitions are meaningless until tested in court. Personally, I don't believe for one second that 'they' have the resources to police online reviews, written or otherwise.

 

[dw1986]

To be fair, opinions about the definitions are meaningless until tested in court. Personally, I don't believe for one second that 'they' have the resources to police online reviews, written or otherwise.

Exactly what I thought, I knew they wouldn't be able to fully police online reviews (in fact they don't have the resources to fully police the TPD but I digress), speaking to other reviewers it seems pretty much everyone will carry on regardless

 

[r4nd0m]

Nope - an opinion IS information, What you can't do is advertise. Advertising would be something presented in a commercial context - "Here's the Latest offering from Shitee Vape Ltd, the TPD200,Your's to buy for 12 monthly payments of just £100, Availaible in precisely one boring colour and with a plethora of non features such as; Durable plastic body, real aluminium connector, Extra high quality vent holes and handy plug and play feature (Only available on limited edition model - which is not available to buy in the shops). Hurry, this price is only available for a limited period of the first three seconds you spent listening to this.".

Whereas if you were to sit and describe the device, who made it, what features it had, how it works, what your experience of using it was, then say whether you thought it was value for money. You could even likely get away with saying you bought your's from XYZ.com as long as you present it simply as information on where you bought it from. That would be a review - not an advert.

Though it may seem so it's actually not true - a review is classified as advertising - try putting up a cigarette review on YouTube and seen how quickly that will be purged ... Any sort of marketing is affected and reviews are just simplified marketing from a users perspective or even commercial - like magazines or alike ... Everything that promotes or influences a potential buyers decision is affected and regulated by the TPD - same reason product placements are strongly reviewed and they are not even going into details ...

Edit: at least this was how I interpreted the documents I could find so far - checking YouTube however showed there are in fact real cigarette reviews that are perfectly available ... Interesting but makes me wonder ...