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Tpd advertising ban

Though it may seem so it's actually not true - a review is classified as advertising - try putting up a cigarette review on YouTube and seen how quickly that will be purged ... Any sort of marketing is affected and reviews are just simplified marketing from a users perspective or even commercial - like magazines or alike ... Everything that promotes or influences a potential buyers decision is affected and regulated by the TPD - same reason product placements are strongly reviewed and they are not even going into details ...

Edit: at least this was how I interpreted the documents I could find so far - checking YouTube however showed there are in fact real cigarette reviews that are perfectly available ... Interesting but makes me wonder ...
You need to read the governments position paper on this - Have a look at the impact assesment reply document...
 
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